Down to Earth Media was born in 2020 out of a simple yet powerful idea. Everyone has a story to tell. In the midst of the pandemic, we recognised a growing need for individuals to express themselves and connect through the art of storytelling.
Harnessing over 20 years of media experience, we quickly became a go-to for those seeking to turn moments into stories, even in the most challenging times. Seeing individuals' confidence flourish and their messages inspire change, made us realise we were only just scratching the surface.
Since then, Down to Earth Media has continued to develop its workshops, services and resources while also building and instilling confidence into a new wave of visual media storytellers. We are here to inspire people to unlock their creative potential.
With two decades of experience in the TV industry, Alex is a self-shooting Producer/Director. His journey in storytelling and filmmaking began while teaching abroad in New Zealand, where he discovered his passion for the craft whilst traveling and working in a school in Auckland.
Alex honed his skills at BBC Bristol from 2006 to 2017, progressing from a researcher to a Producer/Director & Edit Producer. Notably, he contributed to the success of the primetime BBC 1 show Countryfile, reaching peak audience figures of 9.8 million people. This was just one highlight among the numerous programs he worked on during his tenure that stood out.
During his time at the BBC, Alex was encouraged to pick up a camera as a researcher, a decision that shaped his career. He never looked back, gaining valuable experience, and becoming a skilled camera operator and drone operator.
Specialising in Factual entertainment, Documentaries, and Reality TV, Alex learned and developed how to bring stories to life! His expertise extends beyond technical skills; he developed an understanding of how to bring out the best in people, enabling them to showcase their true selves on camera and the art of storytelling.
Continuing to contribute to the television industry today, working with CH4, ITV, CH 5, Discovery Channel, CBBC and even Online content for YouTube. Alex, along with Down to Earth Media, aspires to go beyond developing TV shows, aiming to create impactful and engaging content further afield.
"At Down to Earth Media, we believe in the profound power of storytelling. In a post-media training era, Alex emphasises a shift towards focusing on individuals, nurturing skills, instilling confidence, and fostering genuine beliefs. It's about authentic connection and crafting narratives that resonate, going beyond corporate mantras."
Is to make content creation accessible to everyone, empowering individuals, and businesses to tell authentic stories effectively. With our tailored services, we guide you through the process of content creation, from idea conception to final production, bringing your narrative to life with confidence and ensuring it connects with you along with your audience.
Down to Earth Media envisions a day where storytelling is not just a form of expression but a bridge that connects people from all walks of life. We are dedicated to expanding our reach, providing innovative content creation solutions, and fostering a community of storytellers who inspire, uplift and create a better world.
At Down to Earth Media (DTEM), certain sectors are the compass that directs facets of our work. Each sector holds significance because they embody our commitment to people and place.
We are dedicated to working within the environmental sector, ensuring that DTEM's media initiatives contribute positively to ecological balance. Our focus is on creating content that promotes sustainable practices and supports environmental well-being.
Actively collaborating with the community and charity sectors, we amplify meaningful authentic stories that drive positive change. For us, people are at the heart of what we do. Our commitment to community involvement ensures that our initiatives resonate with and benefit diverse audiences.
Partnering with businesses and farmers from all walks of life, we strive to improve our food systems. Emphasising practices that are beneficial for the land and those who cultivate it, our commitment to agriculture reflects our belief in sustainable, ethical practices and authentic stories.
Beyond the plate, our focus on food extends to highlighting the health benefits of mindful eating and supporting local, sustainable practices. We believe in the power of storytelling to educate and inspire, promoting overall well-being through nutrition.
These sectors are deeply rooted in our connection to people and place, drive our mission to create impactful video content that aligns with our commitment to a better, more sustainable world.
